Mediafleet Makes Back Page of this month's What Van? Magazine

Mediafleet - Demonstrating why customer satisfaction is generated across all aspects of the supply function.

If you’re a regular reader of the Mediafleet articles, you will have gathered by now that we are hugely enthusiastic about vehicle graphics and, more to the point, their design. Not everyone gets it right, but Evander and their marketing team certainly have with the new tranche of vehicles.

Massive growth in home shopping during the pandemic has highlighted a noticeable shift in fleet attitudes to commercial vehicle branding, reports Mediafleet.

Many organisations state that they are meritocratic, but without real implementation mechanisms and the processes to measure outcomes, is meritocracy for most companies just another overused, jargonistic term with no real meaning?

Implementing a range of graphics for the new fleet of vehicles

The last decade has witnessed a growing awareness of the need for sustainability across the worldwide automotive market. We are all now very much aware that environmental change can only take place when important blue-chip organisations address the green issues from every angle – and that is exactly what Lyreco has set out to do with their new fleet.

Mediafleet has been supporting the Zipcar branding programme for over nine years now and it is certainly true that the past offers a useful guide in project planning.

Mears is one of the UK’s leading housing and care providers and has engaged with Mediafleet to brand 1,000 new vehicles joining the fleet!

Advertising has evolved over time with an exponential leap in complexity since the advent of the digital age. But the basic rules governing successful promotion have not changed – although sometimes ignored.

‘Lavazza Professional’ is 100% dedicated to providing great coffee moments… in the workplace. Their network of vending systems being supported by the Lavazza fleet and branded by Mediafleet.

Rob Rudd, head of development for Mediafleet Ltd and Andy Gear, sales & marketing director of Modul Systems provide an insight on the recent collaboration for the Wales & West Utilities conversion project.

Southern Water serves 4.6 million customers across Sussex, Kent, Hampshire and the Isle of Wight and together with its customers and communities, provides sustainable, high-quality water and wastewater services to create a resilient future for water in the South East. With water vital to every aspect of our daily lives, Southern Water works hard to maintain essential services, making its fleet crucial – particularly during these challenging times.