Alphabet and Mediafleet help English Heritage bring history to life

2021: A strong year for global marketing budgets was led by Digital, Mobile, TV and OOH

We are extremely excited to share important news. Mediafleet is now offering a fully recyclable fleet branding service which is available via MetaStream from Metamark UK Ltd. For those designs and materials which qualify we are able to provide a full recycling rotation for each stage of the branding process. The manufacturing waste in the form of cardboard roll cores and release liner is collected in cages, weighed, and sent to specialist paper recycling firms which are MetaStream approved. The top coat PVC which forms the branding itself is then collected and recycled into useful, second life products (e.g. traffic cones). With our payroll fitting team Mediafleet’s complete control of the branding process means that we can properly manage the collection, data analysis, and logistics with the recycling firms in conjunction with Metamark.

Is the John Player Special Branding the Most Iconic Motor Racing brand?

Mediafleet’s very own Mike Lyons entered this year’s London Marathon for the first time, and it’s an understatement to say he absolutely smashed it!

Marketing teams are now looking to the design of the company branding to deliver high level messaging to the target audience, as ‘Complete’ has done with their new vehicle branding.

Using out-of-home (OOH) media to “prime” consumers can help to mitigate against an advertising effectiveness deficit in the post-cookie era, according to a new study.

There are now more ways than ever for businesses to promote their brands and ‘speak’ to their customers, but the history of branding goes back centuries.

Mediafleet - Demonstrating why customer satisfaction is generated across all aspects of the supply function.

If you’re a regular reader of the Mediafleet articles, you will have gathered by now that we are hugely enthusiastic about vehicle graphics and, more to the point, their design. Not everyone gets it right, but Evander and their marketing team certainly have with the new tranche of vehicles.

Massive growth in home shopping during the pandemic has highlighted a noticeable shift in fleet attitudes to commercial vehicle branding, reports Mediafleet.

Many organisations state that they are meritocratic, but without real implementation mechanisms and the processes to measure outcomes, is meritocracy for most companies just another overused, jargonistic term with no real meaning?